Newsletters

Your newsletter, whether online or on paper, whether ongoing or new, needs to reflect your personality, character and values. Your might apply to you as an individual or you as a representative of a larger entity.

You might want it to include

  • Project descriptions.
  • Case studies.
  • Personality profiles or mini biographies.
  • Explanations of your mission statement, values or styles.
  • Client testimonials.
  • Photos, sketches, drawings, charts.
  • Links to other sites or newsletters — primarily your own.
  • More, much more.

Please call to discuss my writing your monthly or quarterly electronic communication to clients, prospects, employees or vendors. Please note my listing here. (Scroll to “Writers” to find me.)

I have created newsletters for these organizations — and more.

  • American Foundation for Suicide Prevention, Philadelphia chapter – to survivors of suicide.
  • American Society of Travel Agents, Philadelphia Chapter – to members.
  • Elk Mountain Ski Area – to skiers.
  • FMC Corporation – to employees.
  • Franklin Institute – to 20,000 Americans interested in solar energy.
  • Pennsylvania Hospital – to physicians, staff and volunteers.
  • Philadelphia Workforce Development Corporation – to 5,000 Philadelphia employers.
  • Presbyterian Medical Center – to staff.

I have managed newsletters for

  • Academy House Condominiums – to 800 residents.
  • Options – to clients of employment consulting agency.
  • R. M. Shoemaker – to customers of construction firm.
  • Spectacor – to employees of nine companies.

I have contributed to newsletters for

  • Central City Toyota – to customers of body shop.
  • Elf Atochem – to U.S. employees.
  • Elwyn, Inc. – to families and social-service agencies.
  • Glaxo SmithKline – to sales force.
  • Lankenau Hospital – to physicians.
  • Living Beyond Breast Cancer – to survivors of breast cancer. Read one story here. (Scroll down to “Oral Chemotherapy.”)
  • Temple University Medical Center – to physicians.
  • University of Pennsylvania – Compass, to faculty and staff.
  • University of Pennsylvania School of Medicine – to physicians.
  • University of Pennsylvania School of Veterinary Medicine – to alumni.

Testimonial

“I have experienced Susan Perloff’s excellent writing. She knows how to convey even the most mundane information
in an interesting and concise way. She wrote several business newsletters, geared to employers,
for the nonprofit organization where I work.
She demonstrated a great deal of expertise in reaching the corporate and small-business audience.
She gave us great suggestions, and we’re glad we listened.
We were very happy with the newsletters, which were not only well written but also gave us a whole new image.”
Dee Kaplan, SVP, Philadelphia Workforce Development Corp

“I am truly amazed by your ability to synthesize and summarize a very complex business model and present it a clear and interesting manner. You wrote a tremendously effective article. I hope to be able to work with you again in the future.”
Larry Whipple, Division President, Idamar Enterprises, Inc.

“Susan’s creative, insightful work, catches the pulse of this high-rise community,
firmly centering us in activities of this wonderful city.”
Diane Harris, Manager, Academy House Condominiums